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A Creative and Strategic Resource

For ISP's, Web Developers and Web Providers...

We offer traditional marketing, advertising and public relations to assist with:

• Establishing the proper positioning for your company in the marketplace
• Setting the right price/value relationship
• Developing effective marketing and merchandising strategies
• Advertising and direct mail campaign development
• Public relations services to generate positive media coverage and public awareness
• Copy writing and creative production of brochures, newsletters, corporate identity
• Value added programs to keep customers longer
• Market research/customer research
• Competitive research
• "Secret shopping" of technical support and customer service staff
• Establishing and maintaining a community relations program
• Identifying and selecting strategic partners

Note: These services not available to ISP's and web providers in Florida.

For Web Site Owners...

We offer web site promotion services including:

• Web site concepts, site architecture and copy writing
• Advanced search engine registration to put your site at the top of listings
• Newsgroup/Forum promotion and representation
• Cross-promotion and site merchandising strategies
• Research and arrangements for cross-linking to related sites
• Public relations services to maximize media coverage of your site

For Ad Agencies and Public Relations Firms...

We offer Internet marketing consulting services including:

• Understanding Internet marketing -- Is it advertising, public relations or something else?
• Carrying client image to the Internet - enhancing the brand and image
• Offering Internet services to your clients-- at a profit
• Budgeting and scheduling Internet projects
• Planning and buying Internet ad media
• Controlling and managing the website creative and production process
• Graphic tips and tricks for your art department
• Capitalizing on existing electronic art
• Personal training in the use of Internet software such as email, web browsers, search engines, ftp, telnet
• Personal training in the use of web site development software
• Finding strategic partners

For Publishers...

We offer Internet marketing consulting services addressing

• Why the Internet is unavoidably changing your business environment
• The opportunities for your publications
• Revenue vs. value-added business models
• Choosing the right model for your publication, advertisers and readers
• Managing and controlling the impact on the editorial production process
• Merging and controlling print and electronic publishing processes
• Adding Internet services to your rate card
• Understanding the web site creative and production process
• What your art director needs to know - graphics tips and tricks
• Capitalizing on existing electronic art
• Personal training in the use of Internet software such as email, web browsers, search engines, ftp, telnet

• Finding strategic partners

For Associations...

We offer Internet marketing consulting services addressing

• Why the Internet is changing everything about the association world
• The threats and opportunities for your association
• Revenue vs. value-added member benefits business models
• Choosing the right model for your association and members
• Managing and controlling the impact on the membership department
• Managing and controlling the impact on educational programs, symposia and conferences
• Managing and controlling the impact on your conventions and trade shows
• Managing and controlling the impact on your publishing operations
• Understanding the web site creative and production process
• What your art department needs to know - graphics tips and tricks
• Capitalizing on existing electronic art
• Personal training in the use of Internet software such as email, web browsers, search engines, ftp, Telnet

• Finding strategic partners